Smarter Websites for Smarter Dealerships
At Buzznerd Trucks, we believe your website should work for you, not the other way around. Our new Arcadium Integration connects your dealership website directly to Arcadium, the trucking industry’s leading CRM and inventory management platform.
The Arcadium Integration transforms how dealerships manage their online presence by connecting the website directly to Arcadium’s CRM and inventory systems. The result is simple but powerful: real-time inventory visibility, instant lead tracking, and faster follow-ups, all within one connected ecosystem.
How the Integration Works
1. Real-Time Inventory Sync
Dealerships using Arcadium can now rest easy knowing their website inventory always reflects the most accurate data.
Our integration automatically syncs listings from Arcadium to your Buzznerd-built website, updating unit details, photos, and specifications in real time. This eliminates manual uploads, minimizes errors, and ensures customers always see what’s truly available, saving your team hours every week and reducing confusion for buyers.
2. Lead Capture that Goes Straight to Arcadium
Every form submission from your website, including sales inquiries, financing requests, and service forms, flows directly into your Arcadium CRM.
That means no more downloading spreadsheets or manually entering lead data. Your sales team can respond faster, track engagement, and measure outcomes directly inside Arcadium, ensuring no opportunity falls through the cracks.
3. Marketing & Newsletter Automation
For dealerships using marketing tools such as Mailchimp, this integration can also route signups from your website’s forms directly into your marketing lists. It’s the perfect way to nurture new leads through email campaigns while keeping your CRM and marketing systems aligned.
Why This Matters
In the trucking industry, timing and trust are everything. When your website, CRM, and marketing tools all speak the same language, your dealership gains a major advantage.
- Accuracy builds confidence: Your customers see the latest inventory without you lifting a finger.
- Speed drives sales: Leads move from inquiry to CRM automatically, so your team can act immediately.
- Automation creates alignment: Marketing, sales, and leadership all operate from the same source of truth.
The Arcadium Integration isn’t just about automation; it’s about empowerment. By eliminating manual processes and connecting your systems, your team can focus on relationships, not repetitive tasks.
Proven and Already Powering Dealerships
This integration isn’t a new experiment. It’s already running successfully across multiple Buzznerd-built websites for leading dealership groups nationwide.
Dealerships that have implemented the Arcadium integration are seeing:
- Significant time savings through automated inventory updates and lead imports.
- Improved response times from sales teams who can see new leads in Arcadium immediately.
- Increased engagement with more accurate listings and targeted marketing.
- Fewer missed opportunities thanks to consistent, CRM-connected communication.
One dealership leader shared their experience working with the Buzznerd team:
I had an exceptional experience partnering with Buzznerd Trucks for our website development needs. Their dedication to excellence and innovation truly sets them apart. From the outset, they demonstrated a remarkable level of responsiveness, always being readily available to address any support needs or concerns we had. What truly impressed me was their innovative approach to enhancing our website. In an industry like trucking, where technology advancements are crucial, Buzznerd Trucks provided invaluable knowledge and support, helping us take our website to the next level. Their expertise and forward-thinking ideas were instrumental in creating a platform that not only met but exceeded our expectations.
This kind of feedback underscores the impact of integrating smart technology like Arcadium into dealership websites. It’s not just about automation, it’s about creating websites that evolve with the needs of the business and the expectations of the modern customer.
Looking Ahead
The Arcadium Integration is more than just a feature. It’s a foundation for smarter dealership operations. And this is just the beginning.
We’re continuing to enhance how our websites connect to the systems dealerships rely on, from CRM data tracking to advanced analytics and marketing integrations.
Our goal is to keep pushing the boundaries of what a dealership website can do, making it not just a marketing tool, but a fully connected part of your business workflow.
Get in Touch
If your dealership already uses Arcadium or you’re considering transitioning to it, our team would love to help you take advantage of this integration.
Contact our support team to learn more about activating the Arcadium integration on your Buzznerd site and transforming your digital workflow.
Learn More About Buzznerd
Buzznerd Trucks helps dealerships simplify operations, strengthen customer relationships, and grow through smart digital solutions. Explore our products, partnerships, and resources to see how we’re driving innovation across the trucking industry.